1994-2004: Traditional "Baby TV"
2005: BABYPRO - A New Genre of "Baby TV"
• Entertains babies and toddlers
• Toy imagery and stationary objects: trees, etc.
• Soothing music designed to pacify
• Cognitive learning through words and puppets
• Description of imagery - "A red ball"
• Overly saturated colors and animation
• 45-60 minute uninterrupted full-length videos
• Results in passive TV viewing
• Focuses on preschool-level learning only

Inspires babies and toddlers
Feet running, hands splashing, babies playing
Exhilarating overtures & marches designed to activate
Learning through active word sequences
Activity-inspiring imagery- Run! Kick! Swim! Splash!
True-life colors and real-life sports play
Chapters to control viewing time (10-35 minutes)
Promotes activity both during and after the program
Healthy learning opportunities - for a lifetime!

 
     

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